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ANA, WARC & LIONS partner up to create a global business practice to "Crack the Code of Creative Effectiveness"
WARC’s ‘Anatomy of Effectiveness 2022’ report presents five key priorities for delivering effective advertising
WARC Awards for MENA Strategy 2022 launched
Advertising spend by Big Tech reached $46.6bn in 2021
FP7 McCann Dubai is #1 creative agency at WARC Rankings 2022: Effective 100
2021 strongest year ever for marketing budgets globally, according to WARC's Global Marketing Index
'The Bread Exam' campaign wins Grand Prix at WARC Awards for Media 2021
WARC Awards for Media 2021 shortlists announced
WARC Awards for Effectiveness 2022 are launched
“Emotional intelligence” is the driving force for effective marketing in MENA