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Advertising
Public relations in the dock
Iain Akerman
Public relations in the GCC is thriving, and yet PR practitioners continually fail at media relations. Are journalists rightfully disgruntled, or has the PR industry …
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Editor's Picks
- News In BriefFour agencies from the Middle East achieve shortlist status at NYF Advertising Awards ArabAd's staff
- News In BriefMBC Media Solutions introduces new offering, MMS Sports
- News In BriefMBC ACADEMY's latest graduation event held on the sidelines of Cannes Film Festival
- News In BriefNissan Al Babtain & Horizon FCB Kuwait win the Nissan ‘Defy Ordinary’ Award
- News In BriefJacques Séguéla, France’s foremost advertising pioneer, to be honored with Cannes Lions' lifetime achievement award
- Events/AwardsPurpose-driven campaigns dominated the Grand Prix at 2024 AdForum PHNX Awards ArabAd's staff
- Art & DesignOmantel and Leo Burnett Dubai introduce Maqroo, the first Arabic dyslexia-friendly font
- Art & Design‘Resistruments’ or when weaponry are repurposed to signal hope - a powerful campaign by ArtHelps and Jung von Matt for Ukraine ArabAd's staff
- Art & DesignContinental ME transforms discarded tyres into powerful symbols in a unique art installation
- Art & DesignBentley launches ‘Belonging Bentayga’ with a strong statement for inclusion
Industry Talk
Most Read
- Global advertising spend set to rise by 12.6% this year to reach US$665bn
- Social Enterprise Thankyou Launches a Bold Initiative to Help End Extreme Poverty by Seeking Partnership with Competitors P&G and Unilever
- Reporters without Borders and BETC Send a Strong Reminder of the Mission Behind Journalists' Work
Events/Awards
Branding
Ads of the Week
In a groundbreaking venture in sports sponsorship, Nissan Middle East has taken its partnership with the premier football team, Manchester City, to unprecedented heights, showcasing the iconic Nissan Patrol in an exciting new campaign called “A League of its Own.”
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