• The Advertising Association (AA) of Lebanon elects new board
• Metaverse advertising industry to hit a $7.5 billion value by 2030
• Dubai Chamber and TikTok Help Over 280 Start-ups and SMEs Strengthen their Digital Growth Strategies goals

• Effie celebrates ten years of championing campaigns that make a difference
• Edelman and Ogilvy star at the Luum Awards, the global festival for purpose-driven communications
• Five agencies from the Middle East honored with LIA 2024 prestigious ‘Of The Year’ awards

• Lexus flips its logo to mark Eid Al Etihad, UAE’s National Day
• Media Group IMI rolls out a refreshed brand identity marking a milestone journey
• tpay unveils a bold new brand identity

• KitKat uses auto email reply to give a break to those who don’t have one this holiday season

The end of the year brings much-needed holidays for many employees, but not everyone gets to clock out. For those stuck at their desks, battling the endless stream of Out-of-Office replies, KitKat has a sweet surprise.