BizX has appointed Tauseef Anwar as Managing Director, Middle East.
An award-winning media strategist with more than twelve years experience in the Middle East in developing and delivering marketing strategies to support reputation and commercial growth, Tauseef is tasked with strengthening the brand proposition in the region, positioning BizX as a longterm, consultative and solution-oriented business partner, to help steer businesses successfully through the current crisis and beyond.
“I am delighted to have Tauseef on board, leading our Middle East operation. This has been a turbulent time for businesses, resulting in an increased demand for our cashflow and business growth solutions. Tauseef is a recognized A-Player in the region and, more importantly, he shares our values, making him the right man to fulfil our purpose ‘to enrich the lives and businesses of our communities’,” said BizX Founder & CEO, Bob Bagga.
Tauseef Anwar commented “it is an honour to be given this opportunity and to work with a a global financial services industry guru such as Bob. I am looking forward to developing the BizX regional network at a time when barter as a strategic business tool has never been more relevant.”
Established in 2002 in Seattle, Washington, by entrepreneur Bob Bagga, BizX is a 7,000+ strong network that helps organizations connect, to increase sales, market share and cash flow using the BizX dollar. The Dubai office was established during the financial crisis in 2007, serving as the hub for the Middle East and is the only market outside of the US where the company has operations. Regional clients currently trading on the BizX platform include Majid Al Futtaim, Porsche, Audi, Emaar, Etihad Airways, Atlantis The Palm and GEMS Education. To date over $1.1 billion worth of transactions have been processed on the BizX platform, by BizX worldwide, representing $550 million in new sales and $475 million in cash saved. Over $500 million worth of transactions have been managed in the UAE alone.
