Digital

News

noknok Launches Lebanon’s First “Everything App”

Ghada Azzi 10 Oct, 2025

News

From Omnicom to Publicis: Chris Solomi Takes the Digital Helm

Gaya Salam 15 Oct, 2025

News

Publicis Groupe Middle East Buys Chain Reaction to Strengthen Performance Marketing in UAE and KSA

Gaya Salam 24 Sep, 2025

Digital/Tech

Beyond the Data: Why Context, Timing, and Clarity Still Win

Danny Mendonca, Toluna 9 Jun, 2025

News In Brief

Metaverse gaming about to hit a record high

ArabAd's staff 24 Mar, 2025

News In Brief

Arla Foods’ in-house digital team leveraged retail transaction data through data collaboration

ArabAd's staff 23 Mar, 2025

Digital/Tech

New interactive ad format introduced by Tarek Nour Group set to change the VOD experience

Ghada Azzi 12 Mar, 2025

Everything AI

AI Assistants in Research: Friend or Foe?

10 Mar, 2025

Everything AI

Influencers see Alexa+ as game-changer in personalized AI experiences, reveals GlobalData

ArabAd's staff 9 Mar, 2025

News In Brief

Publicis Media ME and Landmark Reach join forces to take shopping experiences to the next level

ArabAd's staff 26 Feb, 2025

News In Brief

41% growth in crypto app installs across UAE in 2024, AppsFlyer reports

ArabAd's staff 24 Feb, 2025

News In Brief

Manchester City signs Publicis Sapient as official digital business partner

ArabAd's staff 22 Feb, 2025

Ads of the Week

On the Abdul Latif Jameel Motors Toyota's campaign win or how smart SEO fueled by insight-driven creativity can outperform even the biggest budgets

ArabAd's staff 5 Feb, 2025

News In Brief

Snap's AR Mall returns for 2025 Ramadan season

ArabAd's staff 5 Feb, 2025

News In Brief

Rotana TV names SPEX exclusive media partner for TV and digital advertising

ArabAd's staff 5 Feb, 2025