Digital
- Live streaming ecommerce in China to become a trillion-dollar industry by 2026
- Social Media advertising spending to grow by 6% in 2024
Over the past six years, brands and companies worldwide have spent nearly one trillion dollars on social media ads, turning it into the second-largest revenue stream in the digital advertising …
- Surge in app downloads and usage due to 'Ramadan Effect' finds AppsFlyer
- E-commerce witnesses significant boost in Ramadan 2024, as per Admitad study
- VML's commerce and tech experts weigh in on the future of retail
- Untapped potential of B2B Influencer Marketing in MENA, says Ogilvy study
- Elevating digital sales with vital marketing functions in tech e-commerce Hedaa Ashraf Abdulhamed, LA3EB
- Transforming retail: The power of AR in shaping personalised experiences Gaynelle Brautigam, Tactical
- How can we unlock the potential of AI in Digital Media? Pooja Suvarna, Mediaplus ME
- Saudi mega influencers leveraging their content into successful collabs Christina Fakhry
- TikTok's ‘What's Next Trend’ report introduces the concept of 'Creative Bravery'
- Best AR campaigns on Snapchat in 2023 ArabAd's staff
- How Etihad Airways’ Black Friday campaign by Impact BBDO delivered amazing results
- Five Key Influencer Marketing Trends for 2024, as per Experts' Predictions