TAGS
How Etihad Airways’ Black Friday campaign by Impact BBDO delivered amazing results
Impact BBDO tapped into the shoppers’ mindset to create a clever search takeover that propelled Etihad Airways to record-breaking sales during Black Friday (29 November).
Social Media advertising on the rise since 2017
Pikasso Italia launches the first digital screen in a strategic location in Milan
Desktop video ads facing another year of decline
OMG MENA and The Neuron partner to boost programmatic digital OOH in the region
MindField’s Saudi Journey - an interview with Business Director Layal Khodary
Ghada Azzi
Chupa Chups embarks on an AI adventure crafted by Wavemaker MENA and Perfetti Van Melle MEAP
Panadol unveils its 'Art of Release', an unexpected yet striking campaign by Grey Dubai
ArabAd's staff
SOCIALEYEZ scoops a triple win at The Shorty Impact Awards
Digital Agencies in Lebanon - Elie Ghanime of RUBICOM: ‘Enforcing a culture of continuous learning is key to staying current in a rapidly evolving digital landscape’
Christina Fakhry
Pizza Hut makes its first step into the metaverse with the launch of The Hut on Roblox
L'Oréal and UM MENAT use DV Authentic Brand Suitability to optimise campaign
