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Global advertising spend to surpass $1trillion for the first time
A new study from WARC, the specialists in marketing effectiveness, has found that global advertising spend is on course to grow 10.7% this year to a total of $1.08trn – …
Mediaplus Middle East appoints Mayur Salian as Associate Digital Director
ArabAd's staff
GymNation and The Media Connector launch GymNation Media Network
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MMS Digital Day on understanding emerging digital growth opportunities in the MENA region
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Ströer's Christian Schmalzl warns against neglecting the potential of Classic OOH advertising
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ACE and Egyptian authorities take down major live sports piracy sites
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Performics ME earns Google Marketing Platform Partner & Reseller status in MENA
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Podcasts, a format that earned its deserved spot among other established media
Yazle teams up with Oasis Mall in Dubai to provide integrated and impactful mall advertising solutions
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Panda, SCAI and Faden Media to build an AI-driven media network
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Increase in app install ad spend, reveals AppsFlyer’s 17th Performance Index
Baby Boomers’ shift to digital content accelerates but brands are failing to keep up, finds WARC in new report
