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- Lucy Atkinson: 'Millennials do talk the talk, but walk the walk with less conviction'
Gijs de Swarte
The world's best marcom scientist on... Advertising as a force for good
- AlHokair Fashion Retail selects Merkle Saudi Arabia as its agency of record
- WARC Awards for Effectiveness 2022 are launched
- A peak into the marketer’s evaluation toolbox. What should I use? Dimple Dinesh explains Dimple Dinesh
- The Marketing Society launches scholarship to boost young talent's careers within the UAE
- Near acquires a minority stake in MEmob+
- AME Awards Announces 2021 Award Winners: Regional Platinum Awards go to Government Media Office/MullenLowe MENA
- This holiday season: people will always shop as people first says Rana Bouri of Facebook MENA Rana Bouri
- “Emotional intelligence” is the driving force for effective marketing in MENA
- Liquid expands into Europe
- What is Inbound Marketing? Anna Waterhouse
- Marketing in the Millennial Age: What Works for the World’s Most Influential Generation?