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The Marketing Society opens applications for 2023 scholarship
Marketing Mix Modeling: A new era of agile, actionable, and adaptable measurement
Rasheeqa Jacquesson
Rasheeqa Jacquesson, Marketing Science Partner for MEA at Meta shares her thoughts on Marketing Mix Modeling (MMM), a statistical analysis of marketing and business, that will thrive as a relatively …
Snap’s first summit in Qatar designed to upskill marketers in the country
WARC releases 'State of the Industry 2022: Modern Marketing in EMEA' report
Global Marketers Express Confidence In Social Media
Building a Cyber Security Strategy for Marketers
Radmila Blazheska & Eleanor Barlow
Roger Halaby on Ethical Marketing
Roger Halaby
2021 strongest year ever for marketing budgets globally, according to WARC's Global Marketing Index
The power of podcasts
Iain Akerman
Are Most Marketers in Sync with Today’s Trends?
Nadim Khoury
New vodka brand testing truth in advertising
ArabAd's staff
Lucy Atkinson: 'Millennials do talk the talk, but walk the walk with less conviction'
Gijs de Swarte
