TAGS
Transforming retail: The power of AR in shaping personalised experiences
Gaynelle Brautigam, Tactical
The retail landscape is continuously evolving. Innovative technology in the form of augmented reality (AR) is reshaping the shopping experience. Brands are discovering new ways of bringing their products to …
A Saudi market profiling and opportunity mapping for communications agencies by CARMA's Mazen Nahawi
Mazen Nahawi, CARMA & SOCIALEYEZ
Why Saudi Arabia is such an important market for comms-related companies to be present in, especially now more than ever? Mazen Nahawi, Founder & CEO of CARMA and SOCIALEYEZ, shares …
Najib Sabbagh: ‘Saudi Arabia, a dynamic canvas for creativity’
Firas Mghames on Saudi Arabia's ad business model
Marketing: A Way of Thinking - A Way of Living
Roger Halaby, the Hanging Gardens Agency
Why the Digital Detox is shaping up to be one of 2024’s biggest tech trends
Karl Escritt, Like Digital & Partners
Online Marketing Trends 2024: Between Automation and Artificial Intelligence
How Saudi is Investing in Branding and Creative Communication Now More Than Ever
Ryouf Alrumaih, Nithar
Israel-Gaza: Brands, Boycotts and Blowback
Iain Akerman
The Future of Work in the Age of AI
Karl Escritt, Like Digital & Partners
In the ‘NOW’ era, Middle East marketers should prioritise payback periods and cashflow
Paul Wright, AppsFlyer
Is ‘Attention’ Getting Your Attention?
Arpit Saxena, OMG
