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Dubai-based Procre8 has been appointed as the PR agency for Appsflyer in the Middle East.

Founded in 2011 and headquartered in San Francisco, Appsflyer is a global provider (with 65%+ market cap) of measurement tools, products & services that enable marketers to grow their mobile business.

The company empowers brands with a holistic view of every user journey across platforms, channels, and devices with a suite of comprehensive measurement and analytics solutions.