Digital

  • Succeeding to Fail vs. Failing to SucceedSucceeding to Fail vs. Failing to Succeed Jad Haidar
    In an exclusive interview with ArabAd, Nehme Lebbos, digital transformation strategist and CEO at NELCOM Group talks about why Lebanon still has a highly underdeveloped digital services sector and what …
  • Dubai-Based Communication Agencies on Facebook: Our Top PicksDubai-Based Communication Agencies on Facebook: Our Top Picks Christina Fakhry
    MENA-based advertising agencies have failed to build a sustainable presence or set an effective communication strategy on Facebook, as their content is mostly geared toward third-party shares and miscellaneous agency …

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