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Roger Halaby: 'My strategy is to increase sales'
Landmark Group, K-Lynn, Publicis Groupe, Leo Burnett, Joe Public dominate Effie Index regional rankings
InsightLab ME, a new market research company launches in the region
.jpg "Data Clean Rooms – The Key to Collaborating on Marketing Analytics in a Privacy-First World")
Data Clean Rooms – The Key to Collaborating on Marketing Analytics in a Privacy-First World
Paul Wright, AppsFlyer
UAE Brands are prioritising AI but lack the right execution skills
AI-powered digital marketing platform, Grower, is launched
Unilever named Creative Marketer of the Year at Cannes Lions 2024
TikTok boosts overall business impact for Kraft Foods in Saudi Arabia
New study from Snapchat and MCN finds that authentic connections elevate influencer trust and drive brand engagement
Marketing needs new superheroes: CMO Barometer 2024 Results
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