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Saudi tourism ambassador, Lionel Messi challenges misconceptions in latest global campaign
Saudi’s national tourism brand ‘Saudi Welcome To Arabia’ has kicked off another global marketing campaign featuring football legend and Saudi Tourism Ambassador, Lionel Messi.
Serviceplan ME transforms Google Maps into a virtual showroom with BMW iJACK campaign
ArabAd's staff
Serviceplan Middle East and BMW Middle East photobombed every charging station listing on Google Maps with BMW electric cars.
Jeep let its community take the wheel in latest campaign by Publicis Middle East
TBWA\RAAD appoints Tony Kayouka as Head of Social
and Content
Saudi mega influencers leveraging their content into successful collabs
Christina Fakhry
Social Media advertising on the rise since 2017
Why the Digital Detox is shaping up to be one of 2024’s biggest tech trends
Karl Escritt, Like Digital & Partners
We Are Social's new trends report describes a ‘social reckoning’ for brands in value-driven online spaces
Swedish insurance company introduces Laika 13, the world's first AI teenager, created for mental health education
ArabAd's staff
Snapchat AR unveils at Riyadh Book Fair first machine learning lens for the deaf community
Proven Marketing Strategies that Propel Startups to Stardom
Hedaa Ashraf Abd ElHamed, LA3EB
New research reveals how people engage with brands using images
