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MESMF's 5th edition came to a close with the announcement of MESMA winners ArabAd staff
For the fifth consecutive year, the Middle East Social Media Festival (MESMF) was held on April 11 & 12, 2019 at Movenpick Hotel & Resort, where hundreds of marketing and …5 Arab YouTubers to Keep an Eye On Christina Fakhry
With the rise of video content in recent years, many people from Arab World have found in YouTube an outlet for both self-expression and engaging with the community. We take …
Johnson Glade’s Baby Abeer Campaign Introduces First-Ever Snapchat Lens Triggered by a User’s Eyes
About the young yet ambitious Middle East Social Media Festival & Award - An interview with Joe Ghantous Ghada Azzi
Twitter launches #ElevatorTweets Campaign, a first of such initiative in MENA ArabAd staff
Refuse, Recycle, Reuse: 12 Artists from 12 Most Affected Countries Work with National Geographic Abu Dhabi to Drive ‘Planet or Plastic’ Awareness
Rise of mobile drives advertisers to invest $30bn in online video despite ongoing risks
Chevrolet Arabia launches a Hashtag Campaign Addressed to Saudi Women ArabAd staff
Seven Resolutions Social Media Marketers Wish They Could Keep in 2018 Christina Fakhry
2018 Social Media Trend Forecast: What Should Marketers Capitalize on This Year? Christina Fakhry
Facebook celebrates communities and creativity in MENA
The Rise of Micro-Influencers: Is Small the New Big? Christina Fakhry