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Twitter launches #ElevatorTweets Campaign, a first of such initiative in MENA
ArabAd staff
Twitter has unveiled a regional-first campaign in Dubai with #ElevatorTweets where visitors taking the elevators at the Dubai Properties Group building in Media City could see curated, real-time conversations of …
Refuse, Recycle, Reuse: 12 Artists from 12 Most Affected Countries Work with National Geographic Abu Dhabi to Drive ‘Planet or Plastic’ Awareness
12 artists from the 12 countries most responsible for the 9 million tons of plastic being dumped into the world's oceans every year, embarked on a unique partnership with National …
Rise of mobile drives advertisers to invest $30bn in online video despite ongoing risks
Chevrolet Arabia launches a Hashtag Campaign Addressed to Saudi Women
ArabAd staff
Seven Resolutions Social Media Marketers Wish They Could Keep in 2018
Christina Fakhry
2018 Social Media Trend Forecast: What Should Marketers Capitalize on This Year?
Christina Fakhry
Facebook celebrates communities and creativity in MENA
The Rise of Micro-Influencers: Is Small the New Big?
Christina Fakhry
Tony Abou Ghazaly on PR in the Age of Social Media
Christina Fakhry
Zain’s Ramadan ad continues to stir controversy
Ghada Azzi
The Rising Tide of Influence
Iain Akerman
Instagram, likes and glamour
Iain Akerman
